Artifact 1.3-A · Productization Lead · v0 · 2026-05-28

Productization Roadmap

Book 1 · Ch 4 · Your Best Product Already Exists · Ch 6 · Choosing the Right Hill

Three product lines mapped to the productization spectrum. Tech Vector ships first. NorthStar second. Defense BD third. In that order, earned not skipped.

1.3 · Productization Lead · source: discovery call + product.html + next.html + Book 1 Ch 4 / Ch 6 · cadence: updated weekly, Mondays
From Shrink-Wrap It · Ch 4 · Your Best Product Already Exists
The fastest, cheapest path to a credible federal product is almost always to extract existing IP, not to invent something new. Your delivery history is a gold mine of hidden IP that you've already proven works in federal environments.
Amyn Porbanderwala · Shrink-Wrap It
TL;DR

The three product lines, mapped to the productization spectrum


Book 1 describes four levels of federal productization. Level 1 is a packaged service with fixed scope and fixed price. Level 2 is a productized service where IP-leveraged delivery replaces labor arbitrage. Level 3 is a tech-enabled platform with a light services wrap. Level 4 is pure SaaS with self-serve and credit-card acquisition. The goal for a services firm trying to productize is almost never to jump to Level 4 first. The goal is to build recurring revenue at Level 2, earn the right to climb, and use that base to fund the authorization path.

Product Line Current State L2 Form L3 Path Sequence Gross Margin Target
Tech Vector Guided-query construction tool against 200M-doc corpus. Functional. Unsold as a product.
Phase I lineage: DERIVES from FA8649-21-P-0756 scope (AI commercialization-partner identification via patents/grants/financial). Direct textual match. See A2 derive-extend-complete-mapping for full argument.
Quarterly "universe pack" on a named technology area. Structured PDF output plus point-of-contact for follow-up. Delivered on NorthAI machines, GCC High or GovCloud environment. Self-service query access with usage-metered pricing and a dashboard showing results over time. Requires light FedRAMP authorization step. First SKU. Ships within 30 days of engagement kickoff. 60-75% gross margin at L2. Tech Vector has the cleanest standardized core.
NorthStar Conversational intelligence assistant against the same corpus. Buyers love it. Cannot procure it without an ATO they cannot fast-track.
Phase I lineage: EXTENDS Phase I via conversational-interface modality over same corpus and methodology. Strong fit (INFERRED).
Structured Q&A session against a defined technology domain. Transcribed and indexed output delivered within 5 business days. The buyer gets the indexed answer set, not a license to the tool. Managed conversational access via GovCloud tenant with dedicated ISSO support. Depends on L2 Tech Vector proving the delivery model first. Second SKU. Builds on Tech Vector cadence. Ships once first recurring contract is booked. 55-70% gross margin at L2. Conversational delivery adds analyst time that compresses margin vs. Tech Vector.
Defense BD Go-to-market analytics layer surfacing procurement movement across defense program lines. Closest to operational integration, hardest to scope as a product.
Phase I lineage: EXTENDS Phase I via the financial-data dimension. Strong fit (INFERRED until Tim's Phase I report locks down the financial-data definition).
Quarterly "budget posture" brief. Named line items the buyer cares about, ranked by movement velocity, delivered as a structured memo with one analyst call for context. Live dashboard against buyer's planning cycle. Requires CHN vehicle alignment and deeper data integration than L2 form requires. Third SKU. Ships once the first two SKUs have demonstrated the delivery cadence and the gross-margin math holds. 50-65% gross margin at L2. Highest analyst-time dependency of the three; margin improves with codification.
The L1→L4 skip is the diagnosis, not the prescription. NorthAI attempted Level 4 positioning (enterprise SaaS subscriptions, FedRAMP language, credit-card acquisition assumptions) before the authorization path, the federal vehicle, and the delivery cadence were in place. That is what came up on the call: "we've settled on the right pricing, but I don't know that we've settled on a good easy entry path." This roadmap is the entry path. The goal is not to abandon the Level 4 vision. The goal is to earn the revenue base at Level 2 that funds the path to Level 3 and then Level 4.

Ranked sequence and rationale


Why Tech Vector ships first

Three reasons, drawn from Ch 6 of Book 1 on hill selection.

First, the deliverable is the most tangible of the three. A universe pack on a named technology area is a thing a buyer can hold. A CLIN can attach to it. An obligation can be placed against it under existing CHN paper. The buyer does not need to understand the tool to understand what they are buying.

Second, the engineering change required to ship L2 is minimal. The query construction and the output generation already work. The productization work is scoping the standard deliverable, building the output template, and defining what configurable surface the buyer gets to adjust. That is a 30-day sprint, not a 6-month build.

Third, the buyer set is the warmest. Office of Directed Energy is the documented fan. DIB policy offices and tech-transfer shops at OSD components fit the same profile. These buyers have procurement authority over discretionary intelligence tools in the $50K-$150K annual range, which is exactly where a Level 2 productized service lives.

Why NorthStar ships second

NorthStar depends on conversational interaction, which resists scope-fencing. The risk is that the next question is always a new question. Tech Vector needs to establish the delivery precedent first: what a "standard engagement" looks like, how follow-up questions get handled, where the scope boundary sits. Once that precedent is set on Tech Vector, applying it to NorthStar is a pattern-match, not a new design problem.

Why Defense BD ships third

Defense BD is closest to operational integration. The buyer wants a live view of their planning cycle, not a quarterly artifact. That live-view form requires deeper CHN vehicle alignment and more integration work than the first two SKUs. It ships third, after the gross-margin math from SKU 1 and 2 is proven and the delivery cadence is documented.

The 3-customer threshold. Book 1 Ch 6 is clear: one customer is an anomaly, two is a pattern, three indicates repeatability. The sequence milestone for SKU 2 launch is not a calendar date. It is three signed contracts on SKU 1 at full price. That threshold is the go/no-go for SKU 2.

90-day milestones: Tech Vector SKU 1


Milestone Window Owner Output Gate
SKU definition locked Weeks 1-3 Productization Lead + Builder tech-vector-sku-spec-v0.html Steward reviews. Operator signs off on delivery feasibility. Spec is the contract with the buyer.
Delivery template built Weeks 2-4 Builder Universe pack template (PDF structure + cover + appendix format). One sample deliverable on a named technology. One internal test run against a technology area the Operator selects. Output reviewed by both founders.
CLIN structure drafted Week 3 Productization Lead + Operator CLIN 0001 (standard quarterly deliverable), CLIN 0002 (onboarding / scope setup), CLIN 0003 (custom add-on, T&M). CHN paper reviewed for vehicle fit. Legal review by CHN counsel. Not a new vehicle. Fits under existing CHN contracting structure.
Pricing set Weeks 3-4 Productization Lead (inputs to Raise Narrative Lead) Anchor pricing for three tiers. Pricing range memo cross-references pricing-range-memo-v0.html. Anchored to comparables. Not a T&M rate. Not an hourly number. A named deliverable at a fixed annual price.
Outreach to 3 named buyers Weeks 4-6 Operator Three named organizations in Tim's existing network. Each receives the one-page SKU brief and a request for a 30-minute call. At least one call booked before week 6. No free pilots. Every engagement is at contract price or not at all.
First contract signed Weeks 6-10 Operator + CHN operations First recurring-revenue contract under CHN paper. CLIN 0001 signed. First universe pack delivery scheduled. Signed contract is the milestone, not a handshake or LOI. Revenue recognition begins on delivery.
First delivery completed Weeks 8-12 Builder + delivery analyst First universe pack delivered to first customer. Follow-up call scheduled within 5 business days of delivery. Customer confirms receipt and schedules follow-up. Delivery is logged as the first proof point in the raise-diligence narrative.
Post-delivery retrospective Week 12 All What worked, what was outside the 70% standardized core, what scope-fence held vs. bent. Inputs to SKU spec v1. Retrospective memo produced before starting SKU 2 definition. The 3-customer threshold clock starts here.

Decision criteria for "go" on SKU 2 (NorthStar)


SKU 2 launch is not calendar-driven. It is milestone-driven. All four conditions below must be true before NorthStar moves into active SKU definition:

Condition Metric Rationale
3 signed contracts on Tech Vector 3 paying customers at full price. Not pilots. Not discounted trials. Book 1 Ch 6: three customers = repeatability. Two is a pattern. One is an anomaly.
Delivery cadence documented A written playbook for the Tech Vector quarterly delivery, reproducible without Stephanie on every run. SKU 2 depends on the delivery model being codified. If Stephanie is still the only person who can run the delivery, adding SKU 2 doubles the founder-dependency, not the revenue.
Gross margin at or above 60% Measured across the first three Tech Vector deliveries. Not projected. Actual. NorthStar is more labor-intensive per engagement than Tech Vector. It cannot be launched into a margin environment that is already under 60%.
ConMon cost path identified The FedRAMP path memo is complete and the ConMon cost is built into Tech Vector pricing. Adding a second SKU before the compliance cost is modeled means the second SKU will be priced wrong from day one.

Open questions for the next conversation


These are the questions this roadmap cannot answer from outside. They are inputs to the founders for the next conversation, not action items for HARBOR to resolve.

  1. What is the shortest path to a signed contract on Tech Vector under existing CHN paper? Specifically: what contract vehicles does CHN currently hold, and which one can carry a new CLIN for a productized intelligence deliverable without requiring a new vehicle award?
  2. Who are the three named buyers to approach first? Not categories. Names. Organizations. The outreach plan cannot be built until the list exists.
  3. What is the Builder's current weekly delivery capacity? The 60-day timeline for first delivery assumes the universe pack construction can run in parallel with ongoing development. If capacity is constrained, the milestone window needs to shift right before the outreach starts, not after.
  4. Is the 200M-document corpus accessible in a GCC High or GovCloud environment today? If the answer is "not yet," the Tech Vector Level 2 delivery depends on the environment build, not just the output template. That changes the engineering milestone sequence.
  5. What is CHN's current vehicle landscape? GSA MAS schedule, any IDIQs, any OTAs. This determines whether the CLIN 0001 structure can go to market immediately or requires a vehicle on-ramp that adds 6-12 months to the timeline.

Federal-vehicle landing point: Phase III sole-source CLIN


Phase III sole-source CLIN under CHN paper. The federal-vehicle landing point is Phase III sole-source CLIN under CHN paper, not a competed RFP response. The roadmap above sequences which product clears the derive-extend-complete legal test first (Tech Vector) and which order the remaining products follow.